Search Engine Marketing

Imagine it’s Thursday afternoon and your sales for the week are below target. You’ve got salaries to pay tomorrow, you and your business partners would also like to get paid. Not only do you want to get your sales up to reach the business forecasts but you could do with an injection of some cash flow into the business that only new sales can bring.

Then all of a sudden the phone rings and you find yourself in deep discussion with a new prospect who has told you that they just found you online and that they are very interested in your range of products or services. The smile on your face turns into real satisfaction as the inquiry turns into a genuine new client. You’ve just won a new client out of the internet cloud from your search marketing campaign or your search engine optimisation program and you couldn’t be feeling better. You’ve just made sales target, you’ve banked some cash and the pressure has come off little.

Then to your surprise you’ve just received an email inquiry and another phone call and weeks later the pattern is repeating itself as you’re now consistently receiving more prospects and sales opportunities from your search marketing campaign and your search engine optimisation program

How do we know this is a real scenario? Because it happens at Hornet Marketing and it happens at our clients. And it could be happening to your business with one of our Just Click it search engine marketing campaigns or search engine optimisation programs. Ideally, you’ll be doing both to achieve search engine results page dominance.

Search Engines

In Australia the three primary search engines which make up over 90% of the search engine market share are Google, Yahoo and MSN. Added to this there are numerous vertical search engines which are product or service specific. In addition are the directory websites such as white pages.  We provide complete campaign planning and execution across all search engine marketing needs.

Google has approximately 85% market share

In Australia the starting point for any business in the world of search engine marketing is Google. Just click it packages execute Google AdWords™ campaigns in the first instance to blast off your online marketing campaign.

Just click it packages are comprehensively designed to provide you with the ideal search engine marketing campaign which will increase the number of prospects your business gets every week.

Hornet Marketing search engine marketing and search engine optimisation services are specifically designed to work together for you to achieve both direct sales results together with brand building. Hence, one is short term and one is long term and both must work together for you to reach your online marketing goals.

Your business needs to be found on the search engine results page when your prospects are looking for you. Otherwise your competitors will be found and they’ll take the business.

Contact us on 61 2 9929 4013 for an initial chat regarding your project and we can give you more details and case studies on executed projects.